The starting point
Marketing and communication teams that need to gain capacity without losing coherence.
AI · COMPANY SERVICES
Apply artificial intelligence to research, content, listening, campaigns and measurement without diluting the brand.
For whom
The starting point
Marketing and communication teams that need to gain capacity without losing coherence.
Production accelerates before strategy, voice, review and learning.
We connect brand book, data, schedules, processes and agents with clear responsibilities.
What we build
Method
Objective, process, people, sources and constraints.
Value, viability, risk and capacity for adoption.
A delimited pilot, evaluated and connected with the real work.
Training, responsible, metrics and continuous improvement.
BEFORE YOU CLOSE ABAST
We can review the challenge, starting point and priorities in a free video call. Putting order before writing the scope usually saves time and budget.
Human Gates
We define what sources the system can use, what decisions it must scale, and what actions require human approval. We measure quality, exceptions and utility before expanding autonomy.
IF YOU ALREADY HAVE MATERIAL
It can be a finished document, a few notes or an email with context. We will read it before proposing a conversation or a first step.
Let’s talk
Tell us the context, even if the challenge is not yet fully defined. One person in the team will respond to understand and value the first step.
hello@karmina.aiFAQS · MARKETING AND CHANNELS
It is the application of models, agents and automations in research, planning, content, campaigns, channels, attention and analytics. It also includes brand governance, data, rights and review processes.
It is necessary to order objectives, public, proposal, voice, identity, channels, processes and legal criteria. A Brand Playbook and a Knowledge Foundation prevent each tool from interpreting the mark differently.
It can investigate, summarize, group, generate drafts, adapt formats, detect patterns and prepare reports. It can also coordinate tasks with specialized agents if they share a clear base and boundaries.
The proposal, the positioning, the representation decisions, the public approval, the response to crisis and the allocation of budget are human. The tools must give context to review, not hide it.
With time, quality, corrections, speed of learning, campaign performance, consistency and business impact. The number of pieces generated is not a sufficient indicator.