KarminaAI StudioAgents · Services · Training

SUCCESS CASES · FROM 2015

Our history explains how we arrived at AI.

Real projects of Karmina, explained in more depth and connected with the agents, services, knowledge and training that today can advance the process.

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· 39 Stories Project Archive

What we built. What we learned. What AI helps us connect today.

Each sheet starts from the project published by the agency and adds a current reading: knowledge, agents, services and human limits.

We don't rewrite the story as if AI had already been.

39 casos

Project of Aena
01

Public infrastructure
Institutional communication

History and process

Aena

We will lead the Aena digital communication strategy alongside HiberuS in a highly complex environment

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Project of Terrassa City Council
02

Public administration
Knowledge and Governance

History and process

Terrassa City Council

An AI architecture responsible for public service

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Project of Associació Alba
03

Nonprofits
Training and implementation

History and process

Associació Alba

From training to an applicable AI roadmap

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Project of IRB Barcelona
04

Science and research
Brand and visual system

History and process

IRB Barcelona

Design and creative direction for institutional communication and IRB event

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Project of Glow White
05

Health, aesthetics and well-being
Brand and visual system

History and process

Glow White

Glow White · A 360° brand created from scratch

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Project of Museum of Art of Girona
06

Culture and museums
Brand and visual system

History and process

Museum of Art of Girona

Karmina redefines the visual communication of the Girona Art Museum

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Project of Sapporo Premium Beer
07

Restoring and drinks
Social media and content

History and process

Sapporo Premium Beer

We promote the digital presence of Sapporo Premium Beer in Spain

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Project of Pans & Company
08

Restoration
Campaign and production

History and process

Pans & Company

A Round Muuuy Day: Creativity and Strategy for the Rodons of Pans & Company

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Project of Generalitat de Catalunya
09

Government and language policy
Institutional communication

History and process

Generalitat de Catalunya

Stickers that give life to Catalan: design to connect with the new generations

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Project of Saba
10

Mobility and infrastructure
Listening and Intelligence

History and process

Saba

Optimization of the reputation of Saba through Social Listening.

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Project of Barcelona Activa
11

Public institution
Institutional communication

History and process

Barcelona Activa

Strategy to position the Convent of Sant Agustí as a meeting place and opportunities for young people.

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Project of Grupo Stop
12

Beauty and Franchises
Paid media and recruitment

History and process

Grupo Stop

We will lead the digital marketing strategy of Grupo Stop

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Project of UDON
13

Restoration
Social media and content

4 published metrics

UDON

We create the most flavorful content for UDON Spain and Miami

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Project of Penguin Random House
14

Editorial and culture
Campaign and production

3 published metrics

Penguin Random House

The Success of Book Mode: The Summer Campaign for Penguin Random House

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Project of UAO CEU
15

University and Education
Social media and content

4 published metrics

UAO CEU

You will want to study after reading this success story...

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Project of Michael Page
16

Talent and employment
Community and reputation

4 published metrics

Michael Page

Select the best talent for your company with Michael Page

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Project of Damel Group
17

Food and large consumption
Social media and content

3 published metrics

Damel Group

Damel · The TikTok of the Palotes Creators

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Project of Barcelona Culinary Hub
18

Education and gastronomy
Community and reputation

4 published metrics

Barcelona Culinary Hub

More than gastronomy with Barcelona Culinary Hub

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Project of Freshly Cosmetics
19

Cosmetics and ecommerce
Campaign and production

3 published metrics

Freshly Cosmetics

viralSummerWithFreshly, viral campaign on TikTok

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Project of D.O. Cava
20

Food and territory
Social media and content

History and process

D.O. Cava

We manage and develop the digital communication strategy of the Cava Designation of Origin

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Project of Province of Valladolid
21

Administration and Tourism
Editorial Content and SEO

History and process

Province of Valladolid

We manage the weekly blog of the Diputación de Valladolid to boost its digital communication

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Project of ADECOSE Foundation
22

Foundation and financial education
Social media and content

History and process

ADECOSE Foundation

We manage the ADECOSE Foundation’s networks in order to promote its sustainable and social projects.

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Project of Oleoturismo España
23

Tourism and gastronomy
Social media and content

History and process

Oleoturismo España

We boost the networks of Oleotourism Spain from scratch

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Project of Pardo 1927
24

Cosmetics and personal care
Brand and visual system

History and process

Pardo 1927

We bring the tradition and care of Pardo 1927 to people through its digital presence

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Project of BrewDog
25

Restoring and drinks
Social media and content

History and process

BrewDog

We bring the BrewDog spirit to the networks to connect with beer lovers

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Project of MUN Kombucha
26

Ecommerce and Food
Digital experience and conversion

History and process

MUN Kombucha

Mun kombutxa

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Project of Cebado
27

Beauty and retail
Paid media and recruitment

History and process

Cebado

Strategy of paid campaigns to increase customers in Cebado.

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Project of Amazfit
28

Technology and wearables
Social media and content

History and process

Amazfit

Comprehensive management of Amazfit Spain’s digital communication

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Project of IoT Solutions World Congress
29

Fairs and technology
Events and coverage

History and process

IoT Solutions World Congress

Digital strategy to maximize the visibility of Fira Barcelona at international events.

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Project of Hobby Flower
30

Design and lifestyle
Brand and visual system

History and process

Hobby Flower

Creative digital repositioning strategy for Hobby Flower

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Project of Surf City El Salvador
31

Tourism and events
Events and coverage

History and process

Surf City El Salvador

We promote the notoriety of Surf City El Salvador on social networks.

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Project of Carnet Jove
32

Youth and Public Services
Social media and content

History and process

Carnet Jove

We bring Carnet Jove closer to your youth audience by creating a channel on TikTok and social ads strategies.

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Project of Ebel
33

Luxury and watchmaking
Paid media and recruitment

History and process

Ebel

We increase Ebel's notoriety through a paid strategy in Facebook and Instagram.

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Project of Fotocasa Pro
34

Proptech and real estate
Community and reputation

History and process

Fotocasa Pro

The first real estate B2B social account for and for real estate agencies in Spain.

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Project of Penguin Random House
35

Editorial and culture
Campaign and production

3 published metrics

Penguin Random House

Entertainment-based ads

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Project of Pardo 1927
36

Cosmetics and personal care
Community and reputation

4 published metrics

Pardo 1927

Connecting beauty and community: Pardo 1927 on social networks

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Project of Labeau Organic
37

Natural cosmetics
Brand and visual system

History and process

Labeau Organic

Labeau Organic

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Project of Byfi
38

Telecommunications
Brand and visual system

History and process

Byfi

Connect with Byfi, the mobile fiber you deserve

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Project of De’Longhi
39

Appliances and lifestyle
Community and reputation

History and process

De’Longhi

De'Longhi and the Coffee Lover community: more than coffee, a digital experience

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YOUR START POINT

Tell us what you want to transform.

A summary of the challenge, the current process and the expected result is enough to begin to value a route of its own.

Let’s talk about your case

What story do you want to build now?

We start from the client, the process and the result that makes sense. Then we decide if strategy, service, training or agents are needed.

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FAQS · SECTORS AND RESULTS

Frequently asked questions about success stories of artificial intelligence.

Five essential answers. The Complete Guide in Development 20.
01

What should explain a successful case of artificial intelligence?

It is the documentation of a real application with context, problem, intervention, participants, technology, governance, results and learning. It must clearly distinguish a test, a pilot, an implementation and a continuity proposal.

02

What is the difference between a demo, a pilot and an implant?

A demo shows that something is possible; a case explains what happened in a particular organization. A representative architecture can inspire, but should not be presented as an implementation of the client.

03

When is it best to present an example as a representative?

It should not be published if the client has not authorized, the data cannot be verified or proposals are mixed with facts. In this case a representative example identified as such can be created.

04

What mistakes make a case lose credibility?

Mistakes are to inflate metrics, hide human intervention, use logos without permission and present a future idea as a result. It also removes all context to make the case universal.

05

How does Karmina separate real cases from possible architectures?

Karmina separates documented cases from representative architectures. Aena, Associació Alba and Terrassa City Council have their own pages with different scopes; no visual structure replaces the validation of what is real.