Connected Agents
Specific skills to prepare, order or check work with defined sources and permissions.
KarminaAI StudioAgents · Services · Training
26 · Restoring and drinks · Social media and content
BrewDog
We bring the BrewDog spirit to the networks to connect with beer lovers
BrewDog is an international craft beer brand born in Scotland, known for its rebellious spirit and its commitment to craft culture. Our job was to land the brand in Spain through social networks, bringing its proposal to new audiences and giving visibility to its premises in Barcelona. We manage Instagram and Facebook to strengthen their presence, connect with the brewing community and increase the recognition of BrewDog in the Spanish market.
Published Project · December 2025
Our history with the client
Before the creative work, there was a relationship to understand.
- 01
Entering the context
BrewDog is an international craft beer brand born in Scotland, known for its rebellious spirit and its commitment to craft culture. Our job was to land the brand in Spain through social networks, bringing its proposal to new audiences and giving visibility to its premises in Barcelona. We manage Instagram and Facebook to strengthen their presence, connect with the brewing community and increase the recognition of BrewDog in the Spanish market.
- 02
Building a way of working
The team turned brand goals into a voice, a calendar and formats designed for each platform, with production, community management and continuous reading of the results.
- 03
Turning experience into a criterion
The project left a lesson that today is central to Karmina AI Studio: producing more only serves if the system retains context, brand criteria and a person responsible for publishing.
The project, on stage
Visual materials published in the original case of Karmina.
A CAS IS NOT COPY
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Reading Karmina AI Studio
AI does not change the past. It shows how we can work better from now on.
Today this operation can be reinforced with agents that prepare versions, order the calendar, detect signals and consolidate data. The idea, the approval and the relationship with the community remain in the hands of the team.
This layer of AI is a current proposal inspired by the experience of the project. It is not presented as an implementation already made or validated by the client.
Services that make it possible
We design the architecture, knowledge and process before putting any agent to work.
Knowledge · Criteria · Human Gates
Without Foundation, there is no Agent.
Source and range
A real story, with a clearly separate new perspective.
The photographs, context text and metrics come from the public case of the agency. Karmina AI Studio adds the current reading of agents, services, knowledge and human supervision.
Published: December 2025 · Latest source update: February 2026.
Consult the original case at agenciakarmina.com ↗YOUR START POINT
Tell us what you want to transform.
A summary of the challenge, the current process and the expected result is enough to begin to value a route of its own.
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What story do you want to build from here?
Explain the client, the process and the challenge. The team will assess what combination of strategy, service, training or agents makes sense.
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