

Arnau Sanz
Agentic Strategy & AI Transformation LeadSUCCESS CASE · Editorial
This case explains the challenge of Salvat, the solution Knowledge Guide and the decisions that allowed it to be applied with knowledge, human control and reviewable results.
In an editorial environment, the difficulty is not just finding information. It is to know what edition, what author, what date and what context sustain a response. When content touches health or well-being, this traceability becomes even more important.
Karmina AI Studio implemented a Knowledge Guide who exclusively consulted approved sources and responded with internal citations. The AI accelerated recovery and synthesis; the editorial team maintained authorship, judgment, and expert review.
Main CTA: Activate your editorial knowledge CTA Secondary: Discover the Knowledge Guide
Generative tools can write fluently even if they confuse edits, mix up content, or omit a limitation. In an extensive catalog, the same question may have different answers depending on the work, the audience, and the date.
The challenge was to use the AI as a gateway to knowledge, not as a substitute for the source.
The project began with an inventory of collections, metadata, rights, formats, dates and owners. Not all of the fund had to be available for all uses: a commercial synopsis, a protected fragment, and a health text needed different permissions and circuits.
The Cloud Index helped detect versions and gaps. Then, only approved sources went into Knowledge Guide.
A CAS IS NOT COPY
In a free video call we will separate the useful idea from the one that depended on the client, the data, the team or the specific moment.
The guide should behave as a responsible consultation system:
The Blog Publisher could transform a validated research into a draft, but never publish it without authorship and review.
The guide reduced search time and helped give more consistent internal responses. It also made visible the gaps in the catalog and sources that needed an owner or a review.
Main results: faster queries, more answers with source, less dependence on individual memory and better separation between editorial information and expert advice.
YOUR START POINT
A summary of the challenge, the current process and the expected result is enough to begin to value a route of its own.
The team


Arnau Sanz
Agentic Strategy & AI Transformation Lead

Ignasi Llorente
AI Partnerships & Business Director

Martina Díaz
AI Finance & Business Intelligence Director

Daniel Mallén
AI Operations & Workflow Lead

Eva Trigo
Generative Creative Director

Ariadna Miranda
AI Administration & Knowledge Operations Lead

Claudia Gonzalez
AI Client Success Manager

Jonan Basterra
AI Social Strategy Director

Laura Sabio
Agentic Social Media Lead

Agustina Córdoba
Content AI Specialist

Alba Gómez
Social Listening Specialist

Paola Cudeiro
AI Client Success Specialist

Roger López
AI Project & Workflow Specialist

Mar Berzal
AI Content Strategy Lead

Andrea Gallego
Community Intelligence Specialist

Candela de la Fuente
Content AI Specialist

Blanca Gómez
AI Community Operations Specialist

Cintia Armajach
Content AI SpecialistLet’s talk
Tell us about your situation, even if the challenge is not fully defined. A member of our team will respond to understand the process and discuss a first step.
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