Audit of brands and accounts
We review connections, accesses, available history and configuration. We detect duplicate brands, missing accounts and sources that need reauthorization.
US FREEM
Inventory of the account and corrections plan.
KarminaAI StudioAgents · Services · Training
METRICOOL · NETWORKS, DATA AND DECISION
Social media data,
with a direction.
We put Metricool at the service of your strategy: we configure brands, we order the planning and we prepare reports that help you decide. Karmina connects analytics, content and business, with Brain to preserve context and learning.
DATA TO DECIDEto the next test.
- 01
Target
Bring interested public to the service
- 02
Dada
Traffic and content response
- 03
Context
Format, campaign and investment
- 04
Decision
Try a new approach to the message
SOCIAL ANALYTICSPLANNINGREPORTINGCAMPAIGNBEST CONTEXT
THE START POINT
- Reports with many figures and few decisions.
- Data that do not match between tools.
- Marks, accounts and permissions difficult to maintain.
A report should answer a question.
Publishing more is not a sufficient goal. We define what each channel must provide and what data allow us to assess it: visibility, interaction, qualified traffic or contribution to a campaign. Then we configure Metricool for the report to have this read.
We also order the operation: brands, accounts, permissions, calendars and check of publications. The service can start with an account audit and evolve into recurring analytics and management.
KARMINA BRAIN · APPLIED KNOWLEDGE
Brain retains the why of each indicator.
We document definitions, objectives, campaigns and decisions so that next month’s reading does not start from zero. The knowledge accompanies the data exported or connected from Metricool according to the available accesses.
THE STARTING MATERIAL
- Objectives per channel
- Dictionary of Indicators
- Calendars and campaigns
- History of Decisions
- 01
Define
We agree on what we measure, with what source and with what objective.
- 02
Contrast
We check periods, formats and limits of the available data.
- 03
Interpret
We relate results with content, investment and context.
- 04
Act
We turn reading into editorial proofs and subsequent follow-up.
ILLUSTRATIVE EXEMPLARY · METRICOOL
What should we change in the next calendar?
It explains the working criterion; it is not a real response from the tool.What we prepareThe report relates the published formats and messages to the agreed indicators and proposes a concrete test.
What's left to validateA correlation does not prove causality. Context and data changes that cannot be compared are marked.
The hypotheses, decisions, and outcome of each test are kept documented within Brain's work.
Brain is part of how we deliver service. It is the cross-cutting program of Karmina to connect knowledge, people, tools and processes. The tasks of consultation, configuration and support are detailed in the proposal.
CONSULTANCY AND IMPLEMENTATION SERVICES
What you can do with Metricool.
Consulting, configuration and continuous service according to your starting point. We specify volume, responsibility, dependencies and acceptance criteria before starting.
Social measurement plan
We translate communication and business objectives into indicators by channel. We define periods, formulas, segments and what we can not attribute.
US FREEM
Dictionary of indicators and reporting scheme.
Calendar and supervised publication
We organize parts, variants and approvals within the planner. We review the format, account and final status of the agreed publications.
US FREEM
Operational calendar and incident log.
Periodic reports by decision
We prepare reports with the available data, editorial comment and prioritized actions. We adapt the reading to address, marketing or account team.
US FREEM
Report with conclusions, limits and next steps.
Looker Studio and API when needed
We value the Looker Studio plugin or the API to combine data from brands and other sources. Check the plan, permissions and accessible metrics.
US FREEM
Connection or dashboard with documented sources.
Joint reading of organic and payment
We analyze the content and investment from the available sources. We agree campaign labels and review attribution differences.
US FREEM
Campaign balance with comparable data and limitations.
Smartlinks and Link Tracking
We prepare the links page and a UTM convention consistent with the campaigns. We check destinations and connection with the available analytics.
US FREEM
Smartlink configured and campaign link map.
Monthly Content and Data Committee
Let’s review what has been published, what the data indicate and what test we will do next. We can coordinate this routine with Karmina network management.
US FREEM
Meeting of reading, decisions and schedule of tests.
POSEM CONTEXT A METRICOOL
Where it makes sense to start with Metricool?
In a first conversation we can understand the process, the tools you already have and the priorities of the team before specifying an intervention.
Video call · free · no obligationLet's talk on a video call ↗A short conversation to understand your starting point and bring clarity.
POSSIBLE APPLICATIONS
From data to a decision that can be followed.
Select a process to see what we would design and where the team intervenes. They are examples of service, not customer cases or automations in execution.
ILLUSTRATIVE EXEMPLARY
A monthly report with three priorities.
For companies that need to understand the role of networks without reviewing every post.
- 01Agree on goals
- 02Validate periods
- 03Analyse by channel
- 04Prioritize Decisions
- 05Assign Tracking
WHAT'S PREPARED
Executive reading with decisions, managers and support data.
WHERE A PERSON INTERVENTED
We do not present impressions or interactions as attributed sales.
Testimonial Proposal · Pending ValidationText written for this landing page. This is not a literal quote from Arnau Sanz.
A report from Metricool should help us make a decision about the brand and content. You have to understand what each data measure, relate it to the context and agree on what proof we will do next.
READ BEFORE COMPARE
Two different figures can be measuring different things.
We contrast origin, time window, definition and time of update before diagnosing an error.
What was published
Reconcile schedule and real activity.
- Planned publications and effective publications.
- Stories, variants and hand parts identified.
- Matching account and consultation period.
What explains the result
Read the data in the context of the campaign.
- Organic and differentiated payment.
- Definitions of each network documented.
- Contrast conversions with the right source.
Metricool, a social network and web analytics may have different definitions and updates. Discrepancies are investigated; they are not concealed.
WHAT'S IN YOUR ORGANIZATION
What’s left in your hands.
We work on behalf of the client and provide documentation so that the team can understand, review and continue the work.
- Map of brands, accounts and connections.
- Measurement plan and definitions.
- Calendar with approvals and follow up.
- Report template adapted to the decision maker.
- Command box or integration if agreed.
- Record editorial decisions and evidence.
THREE MANNERS OF WORKING FOLLOWS
A service with a defined scope, team and continuity.
We can start with a diagnosis, implement a system or accompany the operation. The specific budget deliverables, dependencies, responsibilities and coverage.
Review the account and measure
We put order to the data and objectives.
- Audit
- Indicators
- Correction priorities
Configure and connect
Prepare the environment and the necessary reports.
- Marks and permissions
- Planner and reports
- Agreed Integrations
Analyze and improve
We accompany decisions with a stable cadence.
- Report commented
- Work meeting
- Monitoring of tests
IF YOU ALREADY HAVE A STARTING POINT
Tell us how you work today. Metricool.
A summary of the process, the teams involved and the expected result helps us prepare the conversation. For the first assessment, no credentials or sensitive data need to be shared.
TRAINING ON REAL WORK
Training to interpret, explain and decide.
We work on your account and on a report that the team will use.
Adress
Understand outcomes, attribution limits and proposed decisions.
Social media
Plan, check publications and relate formats to objectives.
Analytics
Contrast sources, structure reports, and maintain comparable definitions.
METRICOOL KARMINA ECOSYSTEM DINS
The tool is part of a wider system.
These connections are activated when the project needs them. Each service provides a specific part of the knowledge, strategy, production or operation.
CLARGE BEFORE YOU START
Scope and responsibilities, in writing.
The service of Karmina, the licenses of the tool and the costs of third parties are differentiated in the proposal.
Data available
The history and metrics depend on each network, connection and account. We do not promise to recover non-existent data.
Plan and integrations
Looker Studio connector, API and collaboration functions require verification of plan and access.
Authorised publications
We fix brands, channels, frequency and approval before activating real schedules.
Unsecured results
We report what can be observed and contrasted. We do not guarantee growth, conversions or full attribution.
COM SABREM IF IT WORKS
We measure usage and results.
Set a starting point and project indicators. We do not anticipate percentages of improvement without data.
Reliability of the report
Identified sources, consistent periods, and resolved or explained discrepancies.
Decisions implemented
Proofs and editorial adjustments executed from the review.
Operational Quality
Incidences of connection and differences between programming and actual publication.
OTHER SERVICES FOR TOOLS
What could the next step be?
Consulting that we can evaluate according to your process. The links do not involve already configured integrations or you need all these tools.
CONSULTATION METRICOOL
What do you need to know about your networks?
Explain to us brands, channels, and decisions that current reports do not help you make.
hello@karmina.aiIndependent consulting of Karmina AI Studio. Trademarks identify tools; they do not involve partnership or certification. the Revised Capabilities 31 August 2026, subject to plan and availability.
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